Global Partnerships, Ground-Level Impact

Craig's leadership helps partners build once and scale across the entire HIA ecosystem.

As Managing Director and CEO at HIA, Craig Smith guides the alliance's vision and strategic direction—uniting partners across healthcare, technology, and manufacturing to solve one of the most urgent challenges of our time: enabling confident, independent living at scale.

With decades of leadership experience in consumer electronics and connected product ecosystems, Craig is known for translating innovation into infrastructure.

At HIA, he leads the formation of critical partnerships, oversees clinical hardware strategy, and helps ensure that every device in our ecosystem meets the highest bar for usability, scalability, and regulatory trust.

Craig's passion lies in building systems that work quietly in the background—turning technology into something people rely on without even thinking about it. His work ensures that what we build doesn’t just reach the market, but earns the trust of the people it’s built for.